What is brand monitoring and why does it matter?

什麼是品牌監控以及為什麼它很重要?

The health and longevity of your company ensure you have a close watch on the brand's consumer perception. There are more opportunities for people to speak about you than ever, but thankfully, online brand tracking and a clear knowledge of how people feel about...
Discovering Opportunities & Creating A Roadmap For Long-Term Growth

發現機會並制定長期成長路線圖

行銷+技術比以往任何時候都更加複雜。首席行銷長不僅僅決定品牌策略和創意方向。他們還必須兼顧越來越多的行銷技術系統和工具,同時在不同的行銷管道中開發統一的計劃——通常...
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