by Richard | Jul 25, 2024 | MarTech
1. IntroductionIn a recent interview with Michael Hilts, the Senior Vice President of Products at Stirista, we explored various facets of data-driven marketing and the evolving landscape of marketing technology (martech). Michael shared invaluable insights into how...
by Richard | Jun 23, 2024 | MarTech
The world of artificial intelligence continues to evolve rapidly, with each new development promising to revolutionize the way we interact with technology. The latest advancement in this field is the Claude 3.5 Sonnet, a cutting-edge AI language model that is setting...
by Richard | Jun 22, 2024 | MarTech
1. IntroductionClaude 3.5 Sonnet stands as a significant player in the AI chatbot landscape, offering robust capabilities that enhance productivity and accessibility. With the rise of mobile technology, using Claude 3.5 Sonnet on Android and iPhone devices ensures...
by Richard | Jun 22, 2024 | MarTech
Maximizing ROI with Email Address Intelligence: A Strategic Guide for Modern MarketersIn today's digital landscape, email remains a cornerstone of effective marketing strategies. However, the key to unlocking its full potential lies in Email Address Intelligence....
by Richard | Jun 22, 2024 | MarTech
Innovative Ad Formats for Today's Consumers"Marketing is not about the stuff you create, but the stories you tell." – Seth Godin. This quote encapsulates the essence of modern marketing: connecting with consumers through engaging and interactive...
by Lillian | Sep 29, 2020 | MarTech
YOU KNOW YOUR BUSINESS NEEDS A MARKETING STRATEGY TO SUCCEED. But the traditional marketing strategy, which focuses on crafting the perfect messaging to convert customers and distributing that message through a few major marketing channels, isn’t going to cut it...