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FOR ENTREPRENUERS

& START-UPS

For Entrepreneurs & Start-Ups, Dayella Limited
develops comprehensive go-to-market strategies and executes sophisticated, multi-channel marketing programs to accelerate growth.

GETTING-TO-MARKET IS MORE COMPLEX THAN EVER

WE MAKE IT LESS SO.

Schedule a Consult

A START-UP’S DAY IN THE

LIFE WITH DAYELLA LIMITED

We work intimately with start-ups and entreprenuers to develop comprehensive
go-to-market strategies, launch plans and execute sophisticated, multi-channel marketing programs day-to-day.

DEFINE THE
GROWTH PLAN

Sanjay’s start-up has an amazing product and his team is ready to take it to market, but they don’t know Marketing+Tech. So they choose Dayella Limited because of our track record in helping start-ups go-to-market with the critical resources, expertise and talent to outsource their entire marketing+tech operation. First, we work with Sanjay to define the launch plan, the right mix of marketing channels and the day-to-day execution of demand generation campaigns to drive net new customers.

8:30 AM

9:30 AM

THE NEED
FOR SPEED

Sanjay and his start-up have a tight launch window and know they don’t have the time or budget to hire a complete team of Marketing+Tech experts so they rely on Dayella Limited to run their company’s demand generation programs end-to-end. By outsourcing, Sanjay has on demand access to a multi-channel mix of fractional Mar+Tech talent within days, not months and save more than 40% in reducing the number of FTEs, as well as slashing recruiting and the opportunity cost of time. he needs to run his business.

SEARCH DISCOVERABILITY
& CONTENT STRATEGY

Because paid digital media can be very expensive, Dayella Limited recommends a comprehensive strategy to improve search engine discoverability for short and long-tail keywords in Sanjay’s core market space. Based on search data and trends, his Dayella Limited’ SEO and content marketing experts outline a series of blog articles targeting key pain points affecting prospective customers. Additionally, we develop a complementary plan for social media driving visibility among key industry influencers and opinion leaders to the new SEO optimized content.

11:30 AM

A VIRTUAL MARKETING + TECH DEPT.

DEDICATED. ON DEMAND.

AT YOUR SERVICE.

With Dayella Limited, you can focus on growing your company, not managing
a disparate group of functionally oriented agency partners, contractors and freelancers.
Learn @ What We Do

INFINITELY SCALABLE

We work intimately with our clients each and every day as members of their
team driving growth, revenue and return on marketing investments.
Assemble Your Mar+Tech Team

INTRODUCING

GROWTH AS A MANAGED SERVICE

STOP MANAGING
& START MARKETING

Let Dayella Limited handle the day-to-day execution of your marketing programs so that you can return your focus to setting the vision and directing a single, integrated team ready for your next command (or our recommendations).

BUILT
FOR SPEED

Speed kills. Instead of standing in line for IT or waiting for bimonthly agency status meetings, Dayella Limited brings a highly collaborative day-to-day approach to increase the velocity of your marketing execution.

PLUG ‘N’ PLAY WITH
OUR MAR+TECH STACK

From call tracking, sales outreach, marketing automation, CRM and analytics, our dedicated teams will build the perfect Mar+Tech stack to optimize your company’s performance and ability to scale.

BREAK
THE SILOS

Bring your Marketing+Tech campaigns, programs, talent and channels together using a singular brand identity and voice across all platforms.

LEVERAGE FRACTIONAL
TALENT ON DEMAND

Get more out of your Marketing+Tech budget by using our fractional teams at a lower overall cost than hiring full time employees (FTEs) with salaries, bonuses and benefits.

ACCOUNTABLE
TO KPIS & ROI

Rooted in data and analytics, Dayella Limited will set the foundation for performance measurement, ensuring your Marketing+Tech investments are delivering maximum ROI.

Marketing budgets range between 10 and 13 percent of revenue according to a Gartner CMO Spend Survey

23% OF MARKETERS CITE
LACK OF TIME AND RESOURCES
AS A MAJOR BARRIER TO
IMPLEMENTING MULTI-CHANNEL MARKETING.

SOURCE: INVESP

GET MORE MILEAGE FROM YOUR

MARKETING SPEND

Get to market faster, smarter with a fully formed virtual
marketing+tech department who work together every day as an extention of your team
The Current State

STAND UP A
MAR+TECH STACK

To scale the company for rapid growth, Sanjay leverages Dayella Limited’ extensive knowledge of the Mar+Tech space to identify and implement a complete Mar+Tech stack within a few weeks. Working collaboratively, our team analyzed the company’s various business processes — from customer acquisition and onboarding through servicing and payments and selected a best of breed software stack that plays nicely together

1:40 PM

4:30 PM

GO DIGITAL
OR GO HOME

As a new company with no brand awareness or organic search presence, Sanjay needs to accelerate exposure and customer acquisition in the first six months to meet subscriber goals. Our digital advertising experts set up a multi-platform campaign, including Google pay-per-click and display, native advertising, Facebook and LinkedIn to target prospective users quickly at the lowest possible cost per acquisition (CPC) costs for his industry and targeted keywords.

INFLUENCE THE
INFLUENCERS

To gain industry attention and coverage, Dayella Limited develops a PR strategy and influencer outreach plan targeting key industry journalists, bloggers and trade publishers. In sequence with several forthcoming industry events, we craft a series of strategic announcements to grab attention, coverage and editorial exposure for Sanjay’s brand.

5:30 PM

INTRODUCING A FEW OF OUR CLIENTS

Dayella Limited gives clients critical Marketing + Tech Expertise & Resources
for launching new brands and products, entering new markets or driving demand
for existing products and services’
View The Impact We’re Making Everyday
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